Top 5 Beauty Retail Apps on iOS in the UK: Q4 2024 Performance

In the fourth quarter of 2024, the performance of the top beauty retail apps in the United Kingdom on the iOS platform showcased diverse trends in downloads and active user engagement. Here's a closer look at the top five apps in this category.

Boots saw a steady increase in weekly downloads, peaking at approximately 52.9K in early December. Weekly active users fluctuated, starting at around 1.17M and reaching up to 1.34M in mid-December.

Feelunique: Limitless Beauty experienced a varied trend in downloads, with a peak of 29.6K in late November. Active users showed a gradual rise, peaking at 179.7K in the same period.

Superdrug - Beauty and Health maintained stable downloads, with a high of 23.6K in the last week of December. Active users increased steadily, reaching approximately 292.5K in mid-December.

LOOKFANTASTIC: Beauty & Makeup had a peak in downloads of 26.2K in mid-November. Active users saw significant growth, peaking at 407.4K in early December before settling at 255.2K by the end of the quarter.

Finally, Lush Fresh Handmade Cosmetics experienced a notable spike in downloads, reaching 63.4K in late December. Active users also increased, with a peak of 65.3K in the same period.

These insights, sourced from Sensor Tower, highlight the dynamic landscape of beauty retail apps in the UK. For more detailed analytics and trends, visit Sensor Tower's platform.